April 12, 2012 Love528 Long Beach
Habituate OC keeps on the lookout for close to home happenings and have come across the Love528 crew in Long Beach. They engineer warm, low-key events with quality DJs and a proper atmosphere. If you are a Long Beach resident you know full well that the average nightlife experience consists of bar hopping on 4th St. or 2nd St., typical downtown clubs, the highly commercialized Pike, and your random dive bars. All of which close at 2am and truly do not accommodate the inspired late night party goer. Love528 is currently the only event where late night extended DJ sets happen, the night carries on until 5 in the morning.
Melissa Cotugno, originally from the East Coast, is re-emerging in the house music scene and is the creator of the Long Beach event. When asked about her inspiration she says,
“I was inspired to create this event with the desire to invite music lovers to experience quality sound and top-notch DJs in an intimate setting.”
Within the Southern California area, house music is very much a family affair. Melissa talks about how she came across one such affair and the impact it had on creating Love528,
“My inspiration was spawned by a private party in LA called Voodoo hosted by Eduardo Castillo. This party has all the elements! Voodoo is all heart and you really experience that there.”
Melissa has future plans that include bringing in more local talent and more unknown talent from abroad, she has a simple outlook for the success of the events,
“It’s for the love of music and friendship, no politics and no agendas! I believe wholeheartedly that when one decides to show up with an amazing spirit that it becomes co-creation!”
Love528 kicked things off with Doc Martin, and on Saturday April, 14th are flying Jay Tripwire out to headline alongside LA’s Ben Annand, Sergio V and Melissa herself.
For more info on the event visit Miso Productions.